Activision Blizzard растет после соглашения Microsoft с Sony

Stock Market News

17 July 2023, 18:23


Microsoft (NASDAQ:MSFT) и Sony (NYSE:SONY) подписали десятилетнее соглашение о сохранении игр серии Call of Duty на игровых консолях Sony PlayStation после приобретения Activision Blizzard (NASDAQ:ATVI) со стороны Microsoft.


Регулирующие органы по всему миру выразили серьезную озабоченность по поводу влияния Microsoft на игровой рынок в случае завершения приобретения Activision. Microsoft является производителем приставки Xbox, которая напрямую конкурирует с PlayStation от Sony. Это вызывает опасения, что Microsoft сможет выпускать игры эксклюзивно для своих консолей и вытеснит Sony из конкурентной борьбы. Соглашение между двумя компаниями поможет снять эти опасения.


Акции производителя видеоигр Activision Blizzard выросли на 4% на фоне сделки.


Как отмечает аналитик Freedom Finance Global Владимир Чернов, Microsoft пытается добиться разрешения на покупку Activision Blizzard уже более года. Производитель Xbox объявил о приобретении Activision Blizzard в январе 2022 года, но столкнулся с регулятивными препятствиями в Европе, Великобритании и США.


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