Производитель игрушек Mattel будет использовать модель Sora 2 от OpenAI

Stock Market News

7 октября 2025, 00:10

Производитель игрушек Mattel (NYSE: MAT) объявил о сотрудничестве с OpenAI, в рамках которого они будут тестировать видеомодель на основе искусственного интеллекта Sora 2. По словам генерального директора OpenAI, одному из дизайнеров Mattel теперь будет достаточно начать с наброска — а Sora 2 сможет превратить концепцию в визуальное изображение, которое можно сразу будет демонстрировать и обсуждать. Сотрудничество анонсировано на конференции разработчиков OpenAI. Mattel сможет работать через API-платформу — команда компании будет испытывать возможности видеогенерации, чтобы ускорить процесс воплощения идей новых продуктов. Это объявление — часть серии инициатив OpenAI, направленных на расширение применения ИИ в творческих индустриях.

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